Brett Loebel

Web Marketing Specialist

Brett Loebel -Sharing Frustration

Frustrating Brett Today

Brett Loebel is Angry TodayDo people get it? Today I was at the Fresh Market and took a number. 90. They were serving number 79. There was only one man serving number 79, and he wasn’t concerned about the other people waiting. The customer wasn’t concerned either as she was making ridiculous conversation that would be better saved for day when she and he are alone.

Nobody cares.

What else frustrates Loebel?

Cigarettes. Okay, you can smoke. I don’t care. If I don’t like it I will walk around you and hold my breath when I pass.  But I hate it when I am on line somewhere and the person in back of me just finished a cigarette or twenty and all I smell is that horrific cigarette breath.

Anything else Brett?

Of course. I am cranky today. Why are little scooters as loud as motorcycles? Tiny engine and big noise. Annoying.

Also I don’t want to pet your dog. I am not interested in your baby and really don’t care that you made one or two or 15.

Why is it that when I am driving to the store 5 minutes away, my favorite radio talk show is always in commercials during that time?

Why does foreign tech support always say “I assure you that you will be fully satisfied and your problem will surely be completed to your satisfaction” when it never is.

Nobody cares

 

Truth or Rumor, by Brett Loebel

At least once a day – and usually more often – I am asked by one of my clients whether or not such and such an action will result in higher Google placement.

The latest buzz seems to be about embedding videos. Specifically YouTube videos being that Google owns YouTube. Does embedding videos on a website actually cause Google to rank the website any higher than it had previously?

With empirical data now coming in, there seems to be some truth to this. Although some claims about websites not being found in the top 100 suddenly climbing to number one are certainly exaggerated, embedding videos have some side benefits that may cause Google to believe the website containing the video is more relevant than it had been before.

We know for a fact that Google is all about relevant content. One way it determines whether or not a website has relevant content is the stickiness of the site. Specifically, that means the length of time people are on the site.

A good video on your website will, if nothing else, keep people on the site longer than they were before.

Stickiness=results.

Just be careful that you do not take a video off of YouTube and stick it on your website. Virtually all videos are copyright and are not public domain. For a very low fee, you can have someone create a video testimonial for your and then post it on your website. Don’t know how to do this? Contact me and I’ll help.

 

– Brett Loebel

Are led lights safe?

Answer by Brett Loebel:

LED Lights are the safest of the most commonly used lights which include fluorescent, incandescent, and CFL. The diodes (LED chips) that illuminate or produce light can be touched while they are illuminated. That means LED light are typically *not* vacuum sealed.  The diodes are often left bare or covered by clear plastic. They are hard to break, will not shatter or emit harmful gasses. The bulbs remain cooler to the touch than any of the other lighting types mentioned above.
Another aspect of the safety of LED lights is that thy do not suddenly burn out the way other bulbs do. Instead they slowly fade out like a flashlight with dying batteries. Except the fade on LED lights is much slower. Hospitals are starting to use LED lighting over operating tables because, as mentioned above, they will not suddenly burn out.  In reality, they begin to fade immediately and at the same rate of fade throughout their lifespan until they are completely dark.
The "life hours" listed on all LED packages is what's known as the "L7" which means that the bulb will maintain 70% of it's brightness for that many hours. For example, if the L7 is 50,000 hours, the bulb will be at 85% of it's total brightness after 25,000 hours and at only 40% of it's brightness after 100,000 hours.

Are led lights safe?

Are led lights safe?

Answer by Brett Loebel:

LED Lights are the safest of the most commonly used lights which include fluorescent, incandescent, and CFL. The diodes (LED chips) that illuminate or produce light can be touched while they are illuminated. That means LED light are typically *not* vacuum sealed.  The diodes are often left bare or covered by clear plastic. They are hard to break, will not shatter or emit harmful gasses. The bulbs remain cooler to the touch than any of the other lighting types mentioned above.
Another aspect of the safety of LED lights is that thy do not suddenly burn out the way other bulbs do. Instead they slowly fade out like a flashlight with dying batteries. Except the fade on LED lights is much slower. Hospitals are starting to use LED lighting over operating tables because, as mentioned above, they will not suddenly burn out.  In reality, they begin to fade immediately and at the same rate of fade throughout their lifespan until they are completely dark.
The "life hours" listed on all LED packages is what's known as the "L7" which means that the bulb will maintain 70% of it's brightness for that many hours. For example, if the L7 is 50,000 hours, the bulb will be at 85% of it's total brightness after 25,000 hours and at only 40% of it's brightness after 100,000 hours.

Are led lights safe?

Brett Loebel – SEO Update

It has been a long time since I’ve posted and a lot has changed in the SEO world.

One thing remains constant – Google continues to pay attention to quality websites and focuses on local search results. Although this has not changed it has gotten more in-depth.

I now tell all of my clients that before they spend a significant amount of money on any type of paid marketing such as Google pay per click, they must optimize their website first. Since there are so many websites in the universe and so many of them are only mediocre, it is more important now than ever before to have a high-quality highly responsive website. What I mean by highly responsive is that your website should display beautifully on all devices from the largest computer screens to the smallest handhelds and cell phones.

Another factor is trust. Can your website be trusted? It’s not so much about whether you are a scam or legitimate business. The trustworthy factor has to do with reviews and social media. These are all free items. But before you can even begin to get reviews, again, you need to really have an awesome website. Important and interesting content, videos, photos, etc. Also, it’s recommended that you do not use stock photos. Stock photos simply do not work well for optimization purposes. People can spot them immediately that these are simply stock photos.

If you have any questions, please do not hesitate to e-mail me.

Brett Loebel – Now Working at LEDRadiant

I am now doing SEO for LEDRadiant. Come visit the website.   Just google us.

Megan Johnson Survives

Megan Johnson Survives.

Brett Loebel web Designer? What’s that?

Brett Loebel, SEO Specialist, Search Engine Marketer

Brett Loebel – Siloing Specialist

Brett Loebel – Siloing Specialist.

Great idea! Now Shut the HELL Up!

Great idea! Now Shut the HELL up!.